“Because I have created this to be some kind of secret underground club, and they want to be in” – Doug Holland
Doug Holland is a strength training expert, accomplished power-lifter and owner of Intelligent Exercise. This is Doug’s second appearance on the podcast. You can listen to Part 1 here.
In this episode, we discuss how to start and grow a strength training business the Doug Holland way.
Access exclusive content with Doug inside HIT Business Membership
Contact Doug:
- Doug Holland’s Intelligent Exercise: +1 318-458-1487
- Email deepsquat1: [@] aol [.] com
We cover:
- How to start a HIT business in terms of equipment selection (high vs low-budget)
- How to assess if an area is right for strength training services
- How to attract clients when you’re starting from scratch
- … and much more!
Download How to Attract Great Personal Trainers PDF
- Listen to it on iTunes
- Stream by clicking here
- Download as an MP3 by right-clicking here and choosing “save as”
Would you like to hear more from Doug Holland? – Listen to part 1 here. In this episode, we discuss training for power lifting, optimising gains, Doug’s unique lifestyle and much more (stream below or right-click here to download):
Selected Links from the Episode
- Galway
- MedX Medical Lumbar Extension
- MedX Exercise Equipment
- Nautilus Nitro Lower Back
- Nautilus 2ST Lower Back
- Vital Exercise
- Hammer Strength
- Dr Doug McGuff Big-5 Workout
- Body by Science: A Research Based Program for Strength Training, Body Building, and Complete Fitness in 12 Minutes a Week by Dr Doug McGuff and John R. Little ( Amazon US / Amazon UK )
- ARX (mention ‘Corporate Warrior’ for $500 off install)
- Paramount Equipment
- My Bodyweight High Intensity Training (Part 1, Part 2, Part 3 and Part 4)
- Kieser Training
- Survey Monkey
- Google Sheets
- Jim Flanagan on What He’s Learned About Business and What it Takes To Become Successful While Working Closely With The Legendary Arthur Jones
- Jim Flanagan on The Best Machines for Exercise, Arthur Jones, and The Colorado Experiment
- Mark Asanovich on Using High-Intensity Training in the NFL
- Resistance Exercise Conference
- McMaster University
- Nautilus chest press
- MedX chest press
- Doug Holland on the Nautilus Torso Arm
- Discover Strength
People Mentioned
- Greg Anderson
- Dr Doug McGuff (Listen to my episodes with Doug here: Part 1, Part 2, Part 3, and Part 4)
- Ted Harrison (Listen to my episodes with Ted here: Part 1 and Part 2)
- Jim Flanagan (Listen to my episodes with Jim here: Part 1 and Part 2)
- Mark Asanovich (Listen to my episode with Mark here)
- Rob Morton
- Karl Malone
- Dr. James Steele (Listen to my episodes with James here: Part 1, Part 2, Part 3, and Part 4)
- Dr James Fisher (Listen to my episodes with James here: Part 1, Part 2, Part 3, Part 4 and Part 5)
- Skyler Tanner (Listen to my episodes with Skyler here: Part 1, Part 2, Part 3, Part 4, Part 5, and Part 6)
- Luke Carlson (Listen to my episodes with Luke here: Part 1, Part 2, Part 3 and Part 4)
423 – Service Over Marketing: Luke Carlson’s Take on the Fatal Mistake in Fitness Business
303 – Tim Ryan on Selling a HIT Studio Business, Starting Anew, and Training Clients on the MedX Avenger Leg Press
301 – Dr. James Fisher and Luke Carlson – How to Design Client Workouts that Drive Maximum Results and Retention (Exercise Programming Series 1 of 3)
Big 2? Leg press and pull up?
I imagine so, I’ll ask Doug to comment … you never know!
Doug’s reply to me on email … lol:
I tried to comment but would need a ZuckerbergFaceBook acct first(to which I refuse to register).
Tell Andrew a pull-up/chin-up and leg press is a great choice for a Big 2
I actually a few years back used pull-ups and split squats as a routine due to a nagging shoulder from heavy parallel bar dips . The routine was very effective and the pull-ups which i performed negative style and still do totally smokes and knots up your torso musculature !
Might just have to try making some new business cards…
They are ACE!
I would like to hear more about the “Big 2 mentioned!
Hi Marc – see my reply to Andrew May below
Lawrence,
Please tell Doug…..Thanks!
Doug is absolutely hilarious ! And extremely knowledgeable as well , great interview !
Thank you sir
I’m a little out of order in the episodes ha ha But finished this one today. Doug really does have so much to offer, and is so much fun to listen too . I’m torn too about more minimal programs and programs that have more isolation or single joint exercises included. Not as far as size and strength goes, more for athletes and addressing injury prevention, from muscle imbalances. Bottom line there are experts that have gotten great results from both methods
Pleased you enjoyed it James. Doug is really fun to chat with. A few people believe that strength and perhaps injury prevention can be mitigated with more direct work. Mike and I talk about that quite a bit in the second half of this episode: https://highintensitybusiness.com/productivity/mike-petrella-stg/