In this episode, my guests are Abe Williams (Co-Founder of EverStrongSF) and Mike Pullano (Product and Fulfilment Manager at ARXFit).
EverstrongSF is a fast-growing high-intensity strength training facility in San Francisco using ARX and MedX to provide a highly effective, efficient, and evidence-based exercise service. Everstrong SF have leveraged ARX technology to differentiate their business and offer the most leading-edge exercise service in the San Francisco Bay Area.
Access proven ARX business systems inside HIT Business Membership
“We were profitable by day eleven.” – Abe Williams, Co-Founder EverstrongSF
In this episode, Abe tells his own fascinating health and fitness story that led to him become a high-intensity advocate and co-found EverStrongSF. Together, Mike and Abe describe how to start and grow a profitable ARX-based business.
Mike Pullano setting up the ARX Omni at EverstrongSF
Highlights:
- Abe’s journey from CrossFitter to high-intensity trainer
- How to start and grow a profitable strength training business using ARX
- How to generate leads with effective PR
- How to price and package ARX for maximum profitability
- How to differentiate your strength training business
- How to use ARX to guarantee client progression over the long-term
- … and much, much more
- Listen to it on iTunes
- Stream by clicking here
- Download as an MP3 by right-clicking here and choosing “save as”
Would you like to hear more about ARX? – Listen to my episode with ARX CEO, Mark Alexander, here. In this episode, we discuss the future of the fitness industry, the ARX business strategy, NASA’s interest in ARX and resistance training in microgravity and outer space, and much more (stream below or right-click here to download):
This episode is brought to you by ARXFit.com, ARX are the most innovative, efficient and effective all-in-one exercise machines I have ever seen. I was really impressed with my ARX workout. The intensity and adaptive resistance were unlike anything I’ve ever experienced. I love how the machine enables you to increase the negative load to fatigue target muscles more quickly and I love how the workouts are effortlessly quantified. The software tracks maximum force output, rate of work, total amount of work done and more in front of you on-screen, allowing you to compete with your pervious performance, to give you and your clients real-time motivation.
As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $500 OFF install, please go to ARXfit.com and mention Corporate Warrior in the how did you hear about us field – ORDER HERE
Selected Links from the Episode
- CrossFit
- The 4 Hour Body: An Uncommon Guide to Rapid Fat Loss, Incredible Sex and Becoming Superhuman by Tim Ferriss ( Amazon US / Amazon UK )
- Body by Science: A Research Based Program for Strength Training, Body building, and Complete Fitness in 12 Minutes a Week by Dr Doug McGuff and John R. Little ( Amazon US / Amazon UK )
- DEXA Scan
- Intermittent Fasting
- LiveOak Strength
- Owen Dockham – How To Network To Grow Your Strength Training Business Fast
- ARX Omni
- MedX Leg Press
- TRX Training ( Amazon US / Amazon UK )
- Strength Training Studio ‘EverStrongSF’ To Make Lower Haight Debut (Hoodline article)
- BNI (Business Networking International)
- Nautilus, Inc.
- MedX
- ClassPass
- MedX Overhead Press
- Galway, Ireland
- Mint Fitness
- Repeated-bout effect
- From Geek to Freak: How I Gained 34 lbs. of Muscle in 4 Weeks
People Mentioned
- Arthur De Vany
- Tim Ferriss
- Owen Dockham (Listen to my episode with Owen here)
- Patrick Ycaro
- Matt Nairn
- Dr Doug McGuff (Listen to my episodes with Doug here: Part 1, Part 2, Part 3 and Part 4)
- David DeSisto
Podcast Transcript: 361 – Tim Ryan – How to Determine the Optimal Resistance Level – The High Intensity Training Fundamentals Series – Part 5
346 – Josh Jarrett – How a Former CMO/SVP in Consumer Marketing thinks about Marketing a Strength Training Business
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