
Logan Herlihy
What’s the best way to optimize intensity for your strength training clients and convert more of your free workouts into paying ones?
This episode’s guest is Logan Herlihy ( logan [at] discoverstrength [dot] com ), a senior exercise physiologist and general manager at Discover Strength, and the author of How 2 Look Good Naked: The Least Amount Of Effort, To Look The Best With Your Clothes Off.
Logan has overseen over 20,000 workout sessions, hosted the Discover Strength podcast, and studied and seen what works best for most strength training clients — including the difficult ones (if you’re a personal trainer, you know the type)!
If you’re keen on getting more clients, you’ll love this episode — Logan talks about the keys to providing great customer experiences with your workouts, both in getting clients results as well as growing your strength training business effectively.
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- Listen to it on Apple Podcasts
- Stream by clicking here
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Show Notes
- 02:40 – Changes to the Discover Strength podcast
- 04:45 – How has hosting the DS podcast changed Logan?
- 07:44 – 30 Sets!
- 10:44 – High-Intensity Training is the most practical, BUT…
- 12:39 – Logan’s approach to training (new research on range of motion, lengthened partials)
- 17:21 – Logan’s approach to diet and supplementation
- 26:19 – As a trainer, how can you find the right intensity level for clients?
- 31:43 – When should you push clients to train harder, and how should you approach this?
- 36:45 – How to get difficult clients to push harder (without driving them out the door)
- 39:30 – Tips for managing training session time optimally for all your clients
- 43:43 – How to convert more free workouts into paying clients — the most important keys
People Mentioned & Selected Links from the Episode
- Logan Herlihy | Discover Strength | Discover Strength Franchise | Previous HIB Episode
- How 2 Look Good Naked: The Least Amount Of Effort, To Look The Best With Your Clothes Off – Logan Herlihy (book)
- Join the waitlist for Discover Strength in Utah here
- 16 vs. 24 vs. 32 sets per muscle per week: which is better? (Study review)
- Dunning-Kruger Effect
- Dr. Stuart Phillips | HIB Episodes
- Dr. Doug McGuff | HIB Episodes
- Arthur Jones | HIB Episodes
- Mike Mentzer | HIB Episodes
- Dr. James Steele | Official Website | HIB Episodes
- Dr. Ted Naiman | Official Website | HIB Episodes
- Milo Wolf | Official Website | ResearchGate
- Dr. Brad Schoenfeld | Official Website | HIB Episodes
- Dr. Layne Norton | Official Website
- Gary Taubes | Good Calories, Bad Calories (book) | The Case Against Sugar (book) | HIB Episode
- Luke Carlson | HIB Episodes
- Dave Asprey | Official Website | Bulletproof Diet
- Casey Viator
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