Is SuperSlow The Best Protocol For Fitness Business Growth?

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Dagoberto “Bert” Vila

Is pure SuperSlow the key to building an ultra-successful strength training business?

Dagoberto “Bert” Vila returns to the podcast to talk about how he has used the SuperSlow protocol as a purist and a solo strength trainer and what lessons other HIT trainers and studio owners can learn from his experience.

We go over his impressive numbers, working with older clients, increasing prices while taking on fewer clients, the “nonsense” of using free weights and doing steady-state cardio, an a few other things Bert feels strongly about that other HIT experts and practitioners might balk at.

If you want to know how one of the most successful strength trainers in the HIT industry gets great, high-paying clients, make sure you check out this episode!

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Show Notes

01:32 – Just how successful is Dagoberto Vila, anyway? (Bert’s numbers as a solo strength trainer)
05:24 – Uniquely American client challenges
06:25 – Can you care for your clients and love money at the same time?
07:45 – When you have really old strength training clients
09:27 – Why Bert doesn’t use free weights. Like a barbarian.
11:21 – Is steady-state cardio completely worthless?
12:51 – On increasing prices and having fewer clients
16:04 – How did Bert operate during the lockdown?
17:42 – How can you improve the quality of your clients?
21:11 – How to think about sales and being a good strength trainer
23:34 – Advice for those who want to start a SuperSlow fitness business
25:42 – How does Bert feel about being a SuperSlow purist amongst other HIT protocol practitioners?
28:45 – More tips on qualifying prospective clients
32:19 – Bert’s thoughts on multiple surgeries (and the pharmaceutical industry in general)
34:04 – Is SuperSlow good or bad for a strength training business?
38:01 – Do SuperSlow purists have time for hobbies and fun?
39:20 – The time when a HIT protocol debate broke out between HIT experts at an industry dinner
41:50 – Bert on implementing eccentrics
45:34 – Common mistakes when people first start implementing SuperSlow
47:38 – Can Bert go without SuperSlow-specific equipment for 3 months?