
Jeremy Amin
How can you build a successful HIT personal training business without your own HIT studio?
Jeremy Amin has done it, and in this episode, we talk about how he’s growing his client list while training in a big box gym.
We go into some very specific – and highly effective – tactics that he has used to get more clients, from simple things like talk triggers and converting conversations to attracting prospective clients with short phone outreach methods, gym bulletin boards, and even chalkboards.
If you don’t see yourself close to setting up your own HIT studio yet but you’re thinking about becoming a highly successful HIT personal trainer, don’t miss this great episode with Jeremy!
***
- Listen to it on Apple Podcasts
- Stream by clicking here
- Download as an MP3 by right-clicking here and choosing “save as”
Show Notes
- 01:49 – Who is Jeremy Amin? Jeremy’s fitness journey
- 07:21 – Discovering HIT, Arthur Jones, and Mike Mentzer
- 10:22 – On dealing with ADHD
- 13:49 – On becoming a HIT personal trainer (and his deathbed thought exercise)
- 18:00 – On the philosophy of efficient exercise
- 21:39 – On strength training only 23 minutes a week, total
- 27:00 – How Jeremy attracts new clients by talking to people in between workout sessions
- 33:14 – On treating the gym as your “home”
- 35:36 – How to think about money and being a HIT professional
- 38:22 – Jeremy’s “birthday” tactic for getting new clients in
- 41:23 – How Jeremy figured out his optimal workout session length
- 45:27 – When personal trainers don’t like the idea of selling
- 46:36 – On dealing with people who don’t re-rack their weights
- 50:21 – How to go from starting **that** conversation to converting clients
- 53:58 – Why Jeremy likes working near the gym entrance
- 56:42 – Many personal trainers miss out on chances to get new clients because of being too passive
- 58:45 – A critical thinking error that many strength trainers and trainees fall into
- 1:01:11 – Jeremy’s trainer profile on the gym’s bulletin board
- 1:04:13 – Using a chalkboard to get prospective clients
- 1:05:56 – Using a box of training equipment to get prospective clients
- 1:09:18 – How and why Jeremy “trains” everyone around him
- 1:10:07 – On always getting better at giving great workouts and loving what you do
- 1:18:00 – On using the different categories of client workout feedback
Note: these are the timestamps for the audio edition. For the video edition’s timestamps, please see the YouTube description box for this episode.
People Mentioned & Selected Links from the Episode
- Jeremy Amin | Amin Strength
- Charles Poliquin
- Dorian Yates | Official Website | HIB Episodes | Why You Do Not Need to Do Squats (video)
- Arthur Jones | Nautilus | MedX | HIB Episodes
- Nautilus Bulletin #1 | Nautilus Bulletin #2
- ArthurJonesExercise.com
- Mike Mentzer | Heavy Duty College (Mike Mentzer YouTube Channel) | HIB Episodes | Heavy Duty II: Mind and Body (book)
- Dr. Doug McGuff | Official Website | Ultimate Exercise Studio | Body by Science (book) | The Body by Science Q&A Book | HIB Episodes
- Robert Greene | Official Website | The 48 Laws of Power (book) | The 50th Law (book)
- Cal Newport | Official Website | Deep Work (book) | Slow Productivity (book) | Deep Questions (podcast)
- Pete Cerqua | Million Dollar Trainer Coach | Facebook | Instagram | YouTube | Skool | HIB Episodes
- Michael Jordan | The Last Dance (Documentary)
- Doug Holland on Instagram | HIB Episodes
- Fitness First | Fitness First Australia Official Website
- Optima Strength | On Instagram | On Facebook
- Werner Kieser | Kieser Training | HIB Episodes
Leave a Reply