Rahul Bernath – The Future of the Boutique Studio

Rahul Bernath is the Sales and Marketing Director for CAR.O.L. Before joining CAR.O.L, Rahul graduated from the University College London with a First Class Degree and worked with some of the UK’s most valuable consumer brands in marketing and sales.

CAR.O.L stands for CARdiovascular Optimization Logic. It is an AI-powered, interactive exercise bike with self-learning algorithms that took four years to program. CAR.O.L automates each HIIT workout and guides you with touchscreen and audio prompts.

In this episode, we discuss consumer behavior trends, new research on cardio workout frequency, CAR.O.L affiliate opportunities, marketing and advertising tactics, and much more.  

Interested in adding a CAROL bike to your studio? Check out these podcasts to learn more about how it can benefit your business:

• 205 – Is the CAR.O.L Bike a Good Fit for your HIT Business?
• 246 – How to Generate More Revenue with CAR.O.L HIIT Bikes

Use Coupon Code HIB to get $250 OFF and 6-months FREE licensing – Order Here

Want to hear more on this opportunity? Listen to my episode with CAR.O.L Co-Founder, Ratna Singh

Lawrence will help you take advantage of changing consumer trends inside HIT Business Membership

 

DOWNLOAD TRANSCRIPT PDF

 

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• Listen to it on Apple Podcasts
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Show Notes

• 1:09 – The new normal and the future of boutique studios
• 13:29 – COVID-19 impact on consumer behavior 
• 16:12 – Research on cardio frequency for cardio health 
• 20:59 – How often should clients do a CAR.O.L workout?
• 28:37 – CAR.O.L ‘Pay It Forward’ campaign
• 32:56 – How to become a CAR.O.L affiliate
• 38:46 – Marketing, ads and tech support 
• 43:01 – CAR.O.L marketing tactics
• 51:26 – Links and coupon code

Selected Links from the Episode

• 205 – Is the CAR.O.L Bike a Good Fit for your HIT Business?
• 246 – How to Generate More Revenue with CAR.O.L HIIT Bikes
• 260 – How to Make $500 USD Per Sale as a CAROL Bike Affiliate
• Discover Strength
• 270 – The Complete Fitness Studio Recovery Plan
• CAR.O.L Pay It Forward campaign
• Canva
• Smarter Exercise

People Mentioned

• Luke Carlson | Podcasts
• Ratna Singh | Podcasts
• Thom Tombs | Podcasts