Luke Carlson MedX is already a legendary HIT machine brand, but someone quietly made them better. Discover Strength CEO Luke Carlson returns to talk about his experience discovering, using, and…
500 – What I’ve Learned After 11 Years of Interviewing World-Class HIT Experts and Fitness Entrepreneurs (Luke Carlson interviews Lawrence Neal)
…HIT Workouts and Design A Great Client Experience (with Luke Carlson) HIB 402 – How To Generate More Revenue In Your High Intensity Training Business with Luke Carlson HIB 34…
482 – Scaling with Simplicity: 1-on-1 Training, Self-Development, and Client Success with Luke Carlson (Q&A)
Luke Carlson What exactly does it take to turn your HIT business from just another strength studio to a really great fitness business? Discover Strength CEO Luke Carlson returns to…
468 – Discover Strength’s Origin Story: From Idea to Industry Leader with Luke Carlson
Luke Carlson What would it take for you to build a world-class HIT studio brand from the ground up? Luke Carlson ( luke [ at ] discoverstrength [ dot ]…
504 – How to Train and Develop Great Trainers for your HIT Studio and Fitness Business (with Discover Strength CEO Luke Carlson)
Luke Carlson What does it take to develop your HIT studio’s trainers into great ones? Discover Strength CEO Luke Carlson walks you through the exact steps you need to take…
523 – Masterclass for Personal Trainers: How To Give World-Class Exercise Instruction (with Discover Strength CEO Luke Carlson)
Luke Carlson How does a world-class personal trainer give exercise instruction to clients? In this previously members-only Masterclass, Discover Strength CEO Luke Carlson dives deep into how to give the…
458 – Discounts Done Right: Crafting Irresistible Deals in High Intensity Training with Luke Carlson
Luke Carlson Is offering discounts the best strategy for high-intensity training businesses, or can you achieve success without them? Discover Strength CEO Luke Carlson ( luke [ at ] discoverstrength…
428 – Unlocking Synergy or Sowing Confusion: The Risks and Rewards of Adding HIT to Your Health Business with Luke Carlson
…(or at minimum a really good idea). But are there any legitimate risks, beyond the obvious rewards of offering HIT to your clients? Discover Strength CEO Luke Carlson (luke [at]…
What’s Happening At The Strength Forum in 2025? (Featuring Luke Carlson)
…the Free HIB Community For More Information Luke Carlson | Official Website | Luke on Instagram | Discover Strength | Discover Strength Franchise | HIB Episodes Arthur Jones | Nautilus…
471 – Luke Carlson on Personal Training Note-Taking Tips, High Ticket Offers, Issues with the Hormozi Approach, and Fascinating Fitness Business Trends
Luke Carlson How do the most successful strength trainers take notes that help create great client experiences without bogging down workout sessions? Discover Strength CEO Luke Carlson ( luke […
521 – 1-on-1 VS 1-on-3 VS Group Training — Which HIT Business Model Is Right For Your Strength Studio? (with Luke Carlson)
Luke Carlson If you’re a studio owner or a personal trainer looking for the best strength training business model for yourself, what should you choose? Discover Strength CEO Luke Carlson…
498 – How to Fine-Tune Your HIT Workouts and Design A Great Client Experience (with Luke Carlson)
Luke Carlson How can you design HIT workouts into client experiences so great that you’ll never lose a client, even when they get injured? Discover Strength CEO Luke Carlson returns…
423 – Service Over Marketing: Luke Carlson’s Take on the Fatal Mistake in Fitness Business
Luke Carlson Attention, High-Intensity Training studio owners: are you unhappy with how your fitness business is doing and would love to see it grow and become exponentially more successful? You’ll…
565 – How I Built A Highly Successful and Enduring HIT Business Brand — 20 Lessons From 20 Years of Discover Strength (with Luke Carlson)
Luke Carlson How can you build a successful strength training business that stands the test of time? In this episode, Luke Carlson talks about the 20 biggest lessons he’s learned…
411 – Maximizing Profits: Secrets to Boosting High-Intensity Training Prices Without Losing Clients with Luke Carlson (Timeless Throwback)
Luke Carlson Do you worry about how you need to raise prices and the possibility of losing your clients? Does the thought of increasing your session or package price leave…
545 – The 21 Habits, Behaviors, and Decisions That Kill Revenue Growth in Strength Training Businesses (featuring Luke Carlson)
…Luke Carlson | Official Website | Luke on Instagram | Discover Strength | Discover Strength Franchise | HIB Episodes Pete Cerqua | Million Dollar Trainer Coach | Facebook | Instagram…
473 – How To Retain Clients For Life with Luke Carlson
…timestamps, please see the YouTube description box for this episode. People Mentioned & Selected Links from the Episode Luke Carlson | Luke on Instagram | Discover Strength | Discover Strength…
478 – How to Keep Clients Excited for their Workouts with Luke Carlson
…& Selected Links from the Episode Luke Carlson | Luke on Instagram | Discover Strength | Discover Strength Franchise | HIB Episodes The Real HIT Experience Net Promoter Score HITuni…
475 – Mastering Trainer Recruitment: Luke Carlson’s Insights for HIT Studios
Luke Carlson What can you learn from one of the biggest HIT businesses in the world when it comes to attracting talent and recruiting great strength trainers? Discover Strength CEO…
Podcast
…Strength, Hypertrophy and Muscle Endurance? 270 – Luke Carlson – The Complete Fitness Studio Recovery Plan 269 – Luke Carlson – How to Generate $44,460 Per Week with Virtual Personal…
420 – From Start to Sale: Building and Selling a Profitable Personal Training Business
Luke Carlson What does it take to start a personal training business, make it successful and profitable, and then make millions from it? Discover Strength CEO Luke Carlson returns to…
505 – A Personal Trainer’s Guide To World-Class Customer Service That Wins You New HIT Clients FAST (with Pete Cerqua)
…Your HIT Workouts and Design A Great Client Experience (with Luke Carlson) (”The workout is the marketing”) Luke Carlson | Official Website | Luke on Instagram | Discover Strength |…
567 – How To Earn Up To 3X More as a HIT Personal Trainer by Doing Virtual Training (with Daniele Schittone)
…Luke Carlson | Official Website | Luke on Instagram | Discover Strength | Discover Strength Franchise | HIB Episodes Lawrence Does a Virtual Workout Session with Luke Carlson Drew Baye…
540 – How To Design Good HIT Workouts For Athletes and Older Trainees (with Matt Brzycki)
…Heavy Duty II: Mind and Body (book) Arthur Jones | Nautilus | MedX | HIB Episodes John Thomas (Strength Coach) Luke Carlson | Official Website | Luke on Instagram |…
547 – No Ads Needed — How Owen Dockham Built a Million-Dollar HIT Strength Studio Anyway (And So Can You)
…Doug Holland on Instagram | HIB Episodes Luke Carlson | Official Website | Luke on Instagram | Discover Strength | Discover Strength Franchise | HIB Episodes HIB 545 – The…
246 – Thom Tombs – How to Generate More Revenue with CAR.O.L HIIT Bikes
…there will be keynote presentations from exercise icons like Dr. Bente Klarlund Pedersen, Stuart Phillips PhD, James Fisher PhD, and Luke Carlson. As a studio owner, you will learn business…
378 – How to Sell the Hell in 5 Simple Steps with Corrie-Beth Lipowski
…Physique Resistance Exercise Conference (REC) The Art of Selling High Intensity Training by Luke Carlson Discover Strength HITuni ARX Fit People Mentioned Mike Lipowski | Podcasts Luke Carlson | Podcasts…
566 – The Marketing Mindset That Attracted 20,000 New HIT Strength Training Clients — with Tim Dettmann
…Episode Tim Dettmann | Official Website | HIB Episodes Luke Carlson | Official Website | Discover Strength | HIB Episodes Owen Dockham | Live Oak Strength | EverStrongSF | HIB…
455 – Lifetime in HIT: Combating Burnout, Perfecting New Client Routines, and Trainer Education with Robert Francis
…| HIB Episodes Jim Flanagan | The Real HIT Experience | HIB Episodes Luke Carlson | Discover Strength | HIB Episodes HIB Episode 241 – Luke Carlson – How to…
532 – How to Choose The Best HIT Machines For Your New Garage-Based HIT Studio (a Deep Dive with Pete Cerqua)
…| Heavy Duty II: Mind and Body (book) Luke Carlson | Official Website | Luke on Instagram | Discover Strength | Discover Strength Franchise | HIB Episodes Mike Petrella |…