
Andy Omel
Ever thought about starting your own HIT business but you have no budget or background in fitness?
Static Strong founder Andy Omel joins us to talk about how he pivoted from a different industry into starting a HIT Business on a shoestring budget. Now, Andy is a successful strength trainer who helps clients get into great shape — all without moving an inch!
Andy is a great guest, and if you’ve ever thought about starting your own HIT Business but you’re unsure about the seemingly high barrier to entry, you should tune in to this one!
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- Listen to it on Apple Podcasts
- Stream by clicking here
- Download as an MP3 by right-clicking here and choosing “save as”
Show Notes
- 00:00 – Episode Intro
- 03:32 – Andy’s original career and how – and why – he pivoted into becoming a strength trainer
- 10:10 – How Andy started his Static Contraction strength training business and got his first few clients
- 19:07 – Andy on why you should “find a hook” to market your HIT Business to pull clients in
- 21:25 – On using Ken Hutchin’s Feedback Statics (and why TSC can be just as effective as other training modalities)
- 30:04 – How Andy uses social media to attract clients
People Mentioned & Selected Links from the Episode
- Andy Omel | Static Strong
- Steve Maxwell | Official Website | HIB Episodes
- Drew Baye | Drew’s Episodes on HIB
- Jay Vincent | On YouTube | HIB Episodes
- Dr. Doug McGuff | Official Website | Ultimate Exercise Studio | Body by Science (book) | The Body by Science Q&A Book | HIB Episodes
- Dr. Ellington Darden | Dr. Darden on Amazon | On Google Books
- Ken Hutchins | SuperSlow | Serious Exercise | Ren-Ex | Books by Ken Hutchins | Transitioning from TSC to Feedback Statics (eBook) | Timed Static Contraction (Article from 1995)
- Arthur Jones | MedX | HIB Episodes
- Mike Mentzer | Heavy Duty College (Mike Mentzer YouTube Channel) | HIB Episodes | Heavy Duty II: Mind and Body (book)
- John Little | Nautilus North | Books | HIB Episodes | Heavy Duty College (Mike Mentzer YouTube Channel) | John’s Mike Mentzer Course on HITuni
- Henneman’s Size Principle
- Delorme and Watkins Protocol
- Suiff (device for measuring strength)
- Lift – Daniel Kunitz (book)

500 – What I’ve Learned After 11 Years of Interviewing World-Class HIT Experts and Fitness Entrepreneurs (Luke Carlson interviews Lawrence Neal)
499 – The Best HIT Protocol for Strength, Muscle Mass, and Hypertrophy (SuperSlow VS High-Volume HIT Debate with Dagoberto Vila and Dr. James Fisher)
498 – How to Fine-Tune Your HIT Workouts and Design A Great Client Experience (with Luke Carlson)
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