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494 – How to Grow Your HIT Fitness Business and Give it a MASSIVE Boost — Your Marketing Master Plan for 2025 (with Sherri McMillan)

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A profile photo of Sherri McMillan with a white background with the High Intensity Business podcast logo on the top-right and the episode number (494) on the bottom-left.

Sherri McMillan

What are the big things your HIT Fitness Business should focus on marketing-wise for 2025?

If you want to seriously grow your strength studio, get and retain more clients, and find highly profitable business speaking opportunities, then this is for you.

Sherri McMillan is the owner of Northwest Personal Training and is an award-winning fitness professional and business builder with more than 30 years of experience.

In this timeless throwback, she talks about why timing matters in marketing, what you should focus on, how to be organized and efficient when executing, and so much more.

If you want to start 2025 with a bang, grab your pencils, get ready to take notes and tune in to this one!

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Show Notes

  • 5:45 – Key Marketing Fundamentals and Why Calendar Planning Matters
  • 9:21 – Northwest Personal Training’s marketing calendar and what you can learn from it
  • 13:56 – How to calculate your HIT Fitness Business Marketing Budget
  • 15:03 – A simple model marketing of a marketing calendar and external marketing tactics
  • 20:05 – How to get highly profitable corporate speaking engagements

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