
Luke Carlson
What exactly does it take to turn your HIT business from just another strength studio to a really great fitness business?
Discover Strength CEO Luke Carlson returns to the podcast for a Q&A that dives deep into what mindsets, habits, and little details matter that you need to focus on as a HIT entrepreneur.
If you’re serious about success and hungry for growth, don’t miss this episode!
⚡ Want to GROW your HIT business? Click Here
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- Listen to it on Apple Podcasts
- Stream by clicking here
- Download as an MP3 by right-clicking here and choosing “save as”
Show Notes
- 00:39 – How should a HIT entrepreneur or Fitness Business owner approach personal development?
- 07:15 – How do you balance the learning aspect of your professional development and the application and execution of what you’ve learned?
- 10:13 – What are Luke’s top 3 habits for becoming an effective HIT business professional?
- 21:15 – How to solve most of your constraints in your business (and what Alex Hormozi gets wrong)
- 24:03 – What happened when Alex Hormozi and Luke Carlson had a conversation
- 27:33 – Can any client train with any trainer in any facility and get the exact same workout that they’re used to in any studio? Is a consistent experience always a good thing?
- 32:11 – What are the top 5 things Luke would improve when he looks at other HIT businesses?
- 36:03 – How do Luke and Discover Strength approach small group training?
- 39:56 – Is small group training a good idea if you’re just starting out as a HIT entrepreneur?
- 43:57 – How to hone your business focus (and why)
- 49:49 – Luke’s advice for fitness business owners who are looking to start or grow their new HIT studio
- 51:06 – Luke talks about The Strength Forum
Note: these are the timestamps for the audio edition. For the video edition’s timestamps, please see the YouTube description box for this episode.
People Mentioned & Selected Links from the Episode
- Luke Carlson | Luke on Instagram | Discover Strength | Discover Strength Franchise | HIB Episodes
- John Maxwell | Official Website
- Stephen Covey | 7 Habits of Highly Effective People (book)
- Dan Sullivan | The Strategic Coach
- Alex Hormozi | Official Website | YouTube | $100M Leads (book) | $100M Offers (book) | Gym Launch Secrets (book)
- The Goal – Eli Goldratt (book)
- Kyle Recchia | The Perfect Workout
- Joe Cirulli | Gainesville Health and Fitness | HIB Episode
- Jim Flanagan | The Real HIT Experience | HIB Episodes
- Dr. James Fisher | Dr. Fisher on Research Gate | Solent University | HIB Episodes
- Dr. Ellington Darden | Dr. Darden on Amazon | On Google Books
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