343 – John Little – The Story of Nautilus North Strength & Fitness Centre

John Little is the owner of Nautilus North Strength and Fitness Centre in Bracebridge, Ontario. He is an accomplished author in the field of exercise, philosophy, history, and martial arts. John’s articles have been published in every major fitness and martial arts magazine in North America and he has produced over 40 publications.

Check out John Little’s books

In this episode, John shares the story of Nautilus North, workout programs and protocols, business growth strategies, his latest HITuni course “John Little’s Six-Minute HIT”, and much more. 

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This podcast episode is brought to you by ARX

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Show Notes

• 2:59 – How Nautilus North Strength & Fitness Centre started
• 8:59 – Ways to acquire your first customers
• 25:55 – How to handle referrals and inquiries  
• 33:42 – Lessons learned from writing 
• 40:12 – Membership and pricing 
• 44:30 – How to provide accountability as a personal trainer
• 49:14 – Workout programs and protocols
• 54:49 – Conservation of Energy Phenomenon (CEP)
• 1:08:59 – John Little’s Six-Minute HIT
• 1:15:52 – Viewpoints on Jordan Peterson
• 1:20:42 – How to identify and pursue your passion

Selected Links from the Episode

• Iron Man Magazine
• Max Contraction Training : The Scientifically Proven Program for Building Muscle Mass in Minimum Time by John Little 
• Bruce Lee The Art of Expressing the Human Body by Bruce Lee and John Little
• The Time-Saver’s Workout: A Revolutionary New Fitness Plan that Dispels Myths and Optimizes Results by John Little
• Body by Science: A Research Based Program for Strength Training, Body building, and Complete Fitness in 12 Minutes a Week by John Little and Doug McGuff
• Nautilus Inc. 
• Wizard of Oz
• Business Network International (BNI)
• COVID-19
• BodPod 
• Inside Kung Fu Magazine
• Ultimate Guide to Tae Kwon Do by John Little and Curtis Wong
• Utimate Guide to Paintball by John Little and Curtis Wong
• DeLorme-Watkins Method
• Super Slow 
• Infitonic
• Rest-Pause Training
• HITuni
• John Little’s Six-Minute HIT
• Done in One
• Max Pyramid
• IKEA
• Longstreet
• The Towering Inferno
• Glial Cells
• 18 – John Little: Inside the Mind of Mike Mentzer, Body By Science and his Workout with Hercules
• 65 – How To Find Your Purpose – John Little
• 214 – John Little – The Time Saver’s Workout Part 1
• 221 – John Little – The Time Saver’s Workout Part 2
• Guinness
• Indra’s Net

People Mentioned

• Dr. Doug McGuff | Podcasts
• Mike Mentzer 
• Bruce Lee
• Curtis Wong
• Brandon Lee
• Jeremy Hymers
• Bill DeSimone | Podcasts 
• Ken Hutchins
• Arthur Jones
• Ryan Holiday
• Stirling Silliphant
• Simon Shawcross | Podcasts
• Jordan Peterson
• Joseph Campbell
• Plato
• Friedrich Nietzsche