Gert Mellak has been an entrepreneur, author, and SEO strategist for more than 20 years — he is the Founder/CEO at SEO Leverage helping businesses with their digital marketing and search engine optimization (SEO) to rank higher in Google.
Gert and his team of SEO experts have helped 500+ entrepreneurs and corporations worldwide generate millions of visitors, thousands of leads, and millions of dollars in sales.
Get a free SEO assessment and consulting session — use the coupon code HITLAWR.
In this episode, Gert describes search engine optimization (SEO), why it is important for your business, action steps to focus on to drive traffic, generate leads to your website, and much more.
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- 4:10 – What is SEO and why is it important for your business?
- 8:35 – Creating a Google Business Profile
- 13:07 – How to improve your website’s ranking
- 18:55 – Tips on finding the best keywords
- 23:52 – Utilizing listings and directories
- 32:58 – Strategies for optimizing homepage and page content
- 45:55 – Structured data, SEO backlinks
Selected Links from the Episode
- SEO Leverage
- HIT Business Membership
- James Schramko Online Business Coaching
- 255 – Greg Merrilees – How to Drive Leads with your HIT Website
- Google Business Profile
- Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller
- Google Maps