349 – Brad Stanke – How to Find and Hire Great Trainers for Your Strength Training Business

Brad Stanke (brad @ stangaardfitness.com) is a resistance exercise recruiter and a Discover Strength franchise owner. He has 8 years of recruitment experience working with various recruitment agencies. Currently, his focus is to bring support to strength training businesses in hiring great trainers.  

In this episode, Brad shares the hiring landscape within the fitness industry, his recruitment process and why it’s more effective than using job boards, employee retention, hiring tactics, and much more.

• Contact specialised HIT trainer recruiter, Brad Stanke:
  • Linkedin
  • [email protected]
  • Phone number: 651 270 5060

Hire and develop great trainers when you join HIT Business Membership 

This podcast episode is brought to you by ARX

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Download How to Attract Great Personal Trainers PDF

• Listen to it on Apple Podcasts
• Stream by clicking here
• Download as an MP3 by right-clicking here and choosing “save as”

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Show Notes

• 3:17 – Recruitment and strength training background
• 5:30 – Hiring challenges within the fitness industry    
• 18:27 – Brad’s recruitment process and why it’s more effective 
• 25:16 – Pricing model 
• 31:36 – The interview process, business model, ideal clients
• 43:57 – Different reasons why people move jobs
• 50:53 – Business goals and vision 
• 54:15 – Tactics for hiring great trainers

Selected Links from the Episode

• Discover Strength
• Discover Strength Franchise
• Body by Science: A Research Based Program for Strength Training, Body building, and Complete Fitness in 12 Minutes a Week by John Little and Doug McGuff
• Resistance Exercise Conference (REC)
• Indeed
• The Perfect Workout
• Entrepreneurial Operating System (EOS)

People Mentioned

• Luke Carlson | Podcasts
• Kyle Recchia | Podcasts