Sherry McKenna is the co-owner and Chairman of the video game company Oddworld Inhabitants, which is primarily known for the Oddworld series of video games. She has over 20 years of experience producing special effects for feature films and motion base ride films. Her work includes the production of Back to the Future, Hanna Barbera, The Last Starfighter 2010, and various award winning commercials.
In this episode, you get the opportunity to get inside the mind of a senior executive and understand how they think about their investment in personal training, how much they value HIT, and why you should probably increase your prices!
Sherry McKenna talks about her career, HIT journey and personal training experience, importance of sleep for recovery, benefits of HIT on cognitive health and ageing and much more.
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- 2:35 – How Sherry got into HIT
- 10:57 – HIT experience with Live Oak Strength
- 21:59 – Workout routine, diet, results
- 32:36 – Benefits of HIT on health and ageing
- 43:35 – Importance of sleep for recovery (Sherry’s sleep protocol)
- 50:15 – Benefits of HIT on cognitive health
- 52:27 – Perspective on pricing and personal training alternatives
- 1:04:51 – Live Oak Strength’s personal training dynamics
- 1:08:59 – How to attract your target market and get referrals
- 1:15:46 – Oddworld Inhabitants video games
- 1:25:10 – Integrity: A vital piece for success
Selected Links from the Episode
- Oddworld Inhabitants
- Live Oak Strength
- Gold’s Gym
- If You Like Exercise … Chances Are You’Re Doing It Wrong: Proper Strength Training for Maximum Results by Gary Bannister
- Bruce Conner’s Physical Services: Depts For Men & Women: 474-0022 by Bruce Conner
- CAR.O.L Bike
- Discover Strength
- Body by Science: A Research Based Program for Strength Training, Body building, and Complete Fitness in 12 Minutes a Week by Doug McGuff and John Little
- MedX Machines
- ARX Machines
- Co-Founder of Oddworld Sherry McKenna Interview
- Entrepreneurial Operating System (EOS®)