Category «Productivity and Business»

220 – Luke Carlson – How to Attract and Keep Great Personal Trainers in your HIT Business Part 2

Luke Carlson

Luke Carlson (Luke[@]DiscoverStrength.com) is the founder and CEO of Discover Strength, a fast growing personal training business based in Minneapolis and four other personal training facilities in Minnesota. Discover Strength offers a variety of strength training sessions facilitated by educated and expert trainers. Their personal training facilities are among the highest volume/revenue training facilities in …

219 – Walter Vendel – How to Build a Successful fit20 Franchise

Walter Vendel fit20

Walter Vendel (walter[@]fit20.nl) is the CEO of fit20 Group. The first fit20 studio started in 2009. Today, they have more than 120 studios in the Netherlands and continue to grow fast internationally having licensed Master Franchisees in 8 countries on 4 continents.  fit20 is an innovative training studio that offered thousands of people worldwide an …

218 – Joe Cirulli – How to Build a World-Leading Health Club

Joe Cirulli

Joe Cirulli (joe.cirulli[@]ghfc.com) is the founder and CEO of Gainesville Health & Fitness (GHF) located in Gainesville, Florida. GHF is one of the most well-known and respected health clubs in the world with more than 27,000 members across three sites: a 80,000 square foot club in the heart of Gainesville, a 25,000 square foot club …

205 – Rahul Bernath – Is the CAR.O.L Bike a Good Fit for your HIT Business?

Rahul Bernath

Rahul Bernath is the Sales and Marketing Director for CAR.O.L. Before joining CAR.O.L, Rahul graduated from the University College London with a First Class Degree and worked with some of the UK’s most valuable consumer brands in marketing and sales. CAR.O.L was founded by Rahul’s parents; both serial entrepreneurs from Silicon Valley. Since joining CAR.O.L, …

204 – Michael Petrella – How To Deliver The Perfect Introductory Workout

Mike Petrella

Michael Petrella is the owner and head trainer at STG Strength and Power. STG is regarded by many as one of the finest and best equipped private gyms in the world. Michael is MEDX/HIT Certified (IART), Master HIT Certified (S.P.A.R.T.A.), Certified as a Youth Fitness Instructor (YouthFit Certified), winner of the prestiges “Most Innovative Training …

202 – Thom Tombs and Craig Hubert – The Resistance Exercise Conference 2019

Thom Tombs and Craig Hubert

In March 2019, Thom Tombs, Craig Hubert, myself, and many others attended the Resistance Exercise Conference (REC). REC provides a great opportunity to meet like-minded professionals in the strength training industry, learn about the latest exercise science, and take your personal training business to the next level. Following another unforgettable REC experience, Thom, Craig, and …

201 – Patrik Meier – The HIT Giant, Kieser Training

Patrik Meier

In 1967, Kieser Training was pioneering – it was one of the first companies to recognise the health benefits of strength training and consistently encouraged the use of machinery to this end. More than 50 years later, Kieser has remained faithful to its concept and is still ahead of the curve. The machines continue to …

Thom Tombs – How to Help Your Clients by Closing the Sale

Thom Tombs - Smarter Exercise

The following is a guest post by Thom Tombs. Thom has a Bachelor of Science degree in Computer Science, and is a former U.S. Marine and Senior IT Director for a fast-growing biotech company. Thom is the proud owner and operator of Smarter Exercise in Encinitas, CA. In this guest post, Thom tackles some of …

199 – REC 2019 Roundtable with ARX – The Common Themes In Successful Smart Gyms

Mike Pullano, Lawrence Neal, and Jim Keen

I joined Mike Pullano (ARXFit Product and Fulfilment Manager) and Jim Keen (ARXFit Director of Fun), for a really engaging and entertaining roundtable discussion at the Resistance Exercise Conference 2019. In this episode, we discuss the state of the high intensity training industry, including how the fitness business landscape is changing, common themes in successful …

197 – Bill Crawford – How To Close The Sale

Bill and Debbie Crawford

Bill Crawford (email – iamfitness [@] aol.com) has been a leader and visionary in fitness since 1977, and is the owner of Basic Training (Facebook), a well revered high intensity strength training facility in Scottsdale, Arizona. Bill was trained for musculoskeletal evaluation and rehabilitation at the Exercise Science Center, University of Florida in Gainesville, and was personally …

196 – Richard Wolff – How To Retain Clients

Richard Wolff - MEDFitness

Richard J. Wolff, RD, LD has dedicated his life to helping people live well. He is an entrepreneur, writer, and founder of MEDFITNESS, the company that created On Demand Strength Training ™. In 2018, MEDFITNESS had their best year yet with sales growth of 18% and monthly attrition of 2.2%. MEDFITNESS have the lowest attrition …

192 – How To Start A High Intensity Training Business – Part 1

Lawrence Neal Overhead Press

Occasionally I get the question: “Lawrence, how is your personal training business going?!” I’ve wanted to start a personal training business in one form or another for several years now. However, the podcast and HIT Business Membership have always taken centre stage. More recently, I’ve realised it makes a lot of sense for me to …

Podcast Transcript: Greg Anderson – A High Intensity Strength Training Icon

Please enjoy this transcript of Dave Durell’s podcast with Greg Anderson, Co-Founder of Ideal Exercise. It was transcribed and therefore might contain a few typos. When interviews last 2+ hours, it’s difficult to catch some minor errors. Enjoy! Listen to it on Apple Podcasts Stream by clicking here Download as an MP3 by right-clicking here and choosing “save as” Grow …

187 – Greg Anderson – A High Intensity Strength Training Icon

Greg Anderson

Greg Anderson was the Co-Founder of Ideal Exercise. Greg was an amazing promoter and instructor of the SuperSlow® protocol and was named one of the greatest trainers in the world by Dr Doug McGuff (co-author of Body By Science) and other slow HIT enthusiasts. His legacy lives on through his wife and Ideal Exercise Co-Founder, …

185 – Hannah Stael von Holstein – The Resistance Exercise Conference 2019

Hannah Stael von Holstein - Resistance Exercise Conference

Hannah Stael von Holstein (email – hannah [@] discoverstrength.com) is the Vice President of Sales for Discover Strength, a fast growing personal training business based in Minneapolis, Minnesota. Discover Strength’s four personal training facilities are among the highest volume/revenue training facilities in the United States. Hannah joins me in this episode to talk about my …

181 – Charlotte Pawar – How to Save Money in Your UK Fitness Business

Charlotte Pawar

Charlotte Pawar is the owner of Formations House, one of the longest running company formation and administration agents in the UK, operating globally to support businesses of all sizes. They have formed more than 400,000 companies and file accounts for more than 500 growing businesses each year. They provide services for the business at all …

180 – Kyle Recchia – HIT Business Productivity Strategies and Tactics

Kyle Recchia with wife, Tiffani

Kyle Recchia (kyle.recchia [@] theperfectworkout.com) is the Chief Operating Officer (COO) for The Perfect Workout, the largest high intensity training studio chain in the United States with ~70 locations. In this episode, Kyle and I discuss productivity strategies and tactics, and how The Perfect Workout team use different methodologies to drive business results. We discuss …

179 – Josh Jarrett – ARX and High Intensity Training Business Marketing Tactics

Josh Jarrett on the Vasper

Josh Jarrett is a National Strength & Conditioning Association Certified Personal Trainer (NSCA-CPT) and has supervised thousands of high-intensity workouts at Quantify Fitness (Facebook and Instagram). He is also a Certified Bulletproof Coach, a Certified NeurOptimal Brain Trainer, and a Health, Fitness, Data, and Technology Geek. Using his 20+ years experience as a Chief Marketing Officer in corporate …