Category «Productivity and Business»

Thom Tombs – How to Help Your Clients by Closing the Sale

Thom Tombs - Smarter Exercise

The following is a guest post by Thom Tombs. Thom has a Bachelor of Science degree in Computer Science, and is a former U.S. Marine and Senior IT Director for a fast-growing biotech company. Thom is the proud owner and operator of Smarter Exercise in Encinitas, CA. In this guest post, Thom tackles some of …

REC 2019 Roundtable with ARX – The Common Themes In Successful Smart Gyms (#199)

Mike Pullano, Lawrence Neal, and Jim Keen

I joined Mike Pullano (ARXFit Product and Fulfilment Manager) and Jim Keen (ARXFit Director of Fun), for a really engaging and entertaining roundtable discussion at the Resistance Exercise Conference 2019. In this episode, we discuss the state of the high intensity training industry, including how the fitness business landscape is changing, common themes in successful …

Bill Crawford – How To Close The Sale (#197)

Bill and Debbie Crawford

Bill Crawford (email – iamfitness [@] aol.com) has been a leader and visionary in fitness since 1977, and is the owner of Basic Training (Facebook), a well revered high intensity strength training facility in Scottsdale, Arizona. Bill was trained for musculoskeletal evaluation and rehabilitation at the Exercise Science Center, University of Florida in Gainesville, and was personally …

Richard Wolff – How To Retain Clients (#196)

Richard Wolff - MEDFitness

Richard J. Wolff, RD, LD has dedicated his life to helping people live well. He is an entrepreneur, writer, and founder of MEDFITNESS, the company that created On Demand Strength Training ™. In 2018, MEDFITNESS had their best year yet with sales growth of 18% and monthly attrition of 2.2%. MEDFITNESS have the lowest attrition …

Dr Ben Bocchicchio – HIT and Metabolic Health: The Science and Business (#194)

Dr Ben Bo

Dr Ben Bocchicchio (drbeno@hotmail [dot] com) has been an innovator and leader in the fields of fitness, exercise, and health since the 1970s. He founded Sports Conditioning in Staten Island and developed programs for weight reduction, cosmetic enhancement, general fitness, and health and rehabilitation. Dr Ben owned and supervised a number of private fitness and health centers …

How To Start A High Intensity Training Business – Part 1 (#192)

Lawrence Neal Overhead Press

Occasionally I get the question: “Lawrence, how is your personal training business going?!” I’ve wanted to start a personal training business in one form or another for several years now. However, the podcast and HIT Business Membership have always taken centre stage. More recently, I’ve realised it makes a lot of sense for me to …

Luke Carlson – How To Efficiently Utilise Your Exercise Machine Lines For Maximum Profit (#191)

Luke-Carlson-Discover-Strength

Luke Carlson (email – Luke@discoverstrength [dot] com) is the Founder and CEO of Discover Strength based in Minneapolis, Minnesota. Discover Strength’s five personal training facilities are among the highest volume/revenue training facilities in the country. Carlson is a sought after speaker to businesses and leaders in a variety of industries. Alongside HIT legend, Jim Flanagan, Luke …

Podcast Transcript: Greg Anderson – A High Intensity Strength Training Icon (#187)

Please enjoy this transcript of Dave Durell’s podcast with Greg Anderson, Co-Founder of Ideal Exercise. It was transcribed and therefore might contain a few typos. When interviews last 2+ hours, it’s difficult to catch some minor errors. Enjoy! Listen to it on Apple Podcasts Stream by clicking here Download as an MP3 by right-clicking here and choosing “save as” Grow …

Greg Anderson – A High Intensity Strength Training Icon (#187)

Greg Anderson

Greg Anderson was the Co-Founder of Ideal Exercise. Greg was an amazing promoter and instructor of the SuperSlow® protocol and was named one of the greatest trainers in the world by Dr Doug McGuff (co-author of Body By Science) and other slow HIT enthusiasts. His legacy lives on through his wife and Ideal Exercise Co-Founder, …

Hannah Stael von Holstein – The Resistance Exercise Conference 2019 (#185)

Hannah Stael von Holstein - Resistance Exercise Conference

Hannah Stael von Holstein (email – hannah [@] discoverstrength.com) is the Vice President of Sales for Discover Strength, a fast growing personal training business based in Minneapolis, Minnesota. Discover Strength’s four personal training facilities are among the highest volume/revenue training facilities in the United States. Hannah joins me in this episode to talk about my …

Charlotte Pawar – How to Save Money in Your UK Fitness Business (#181)

Charlotte Pawar

Charlotte Pawar is the owner of Formations House, one of the longest running company formation and administration agents in the UK, operating globally to support businesses of all sizes. They have formed more than 400,000 companies and file accounts for more than 500 growing businesses each year. They provide services for the business at all …

Kyle Recchia – HIT Business Productivity Strategies and Tactics (#180)

Kyle Recchia with wife, Tiffani

Kyle Recchia (kyle.recchia [@] theperfectworkout.com) is the Chief Operating Officer (COO) for The Perfect Workout, the largest high intensity training studio chain in the United States with ~70 locations. In this episode, Kyle and I discuss productivity strategies and tactics, and how The Perfect Workout team use different methodologies to drive business results. We discuss …

Josh Jarrett – ARX and High Intensity Training Business Marketing Tactics (#179)

Josh Jarrett on the Vasper

Josh Jarrett is a National Strength & Conditioning Association Certified Personal Trainer (NSCA-CPT) and has supervised thousands of high-intensity workouts at Quantify Fitness (Facebook and Instagram). He is also a Certified Bulletproof Coach, a Certified NeurOptimal Brain Trainer, and a Health, Fitness, Data, and Technology Geek. Using his 20+ years experience as a Chief Marketing Officer in corporate …

Jeff Casebolt PhD – Building Dynavec, The First Multi-Directional Exercise System (#174)

Jeff Casebolt

Jeff Casebolt PhD is an instructor at West Texas A&M University and Director of Biomechanical Research for Dynavec Multi-Directional Resistance Systems (Instagram / Facebook). He has been associated with the fitness industry since 1991, working as a personal trainer, strength and conditioning coach, and corporate fitness coordinator. His research interests include increasing function with strength training across all …

Dr Ben Bocchicchio – The Origins Of SuperSlow, Nautilus Business Success, And Optimising High Intensity Strength Training (#173)

Ben Bocchicchio PhD

Dr Ben Bocchicchio has been an innovator and leader in the fields of fitness, exercise, and health since the 1970s. He founded Sports Conditioning in Staten Island and developed programs for weight reduction, cosmetic enhancement, general fitness, and health and rehabilitation. Dr Ben owned and supervised a number of private fitness and health centers from the early 1970s. He …

Luke Carlson – How To Delegate In Your High Intensity Strength Training Business (#170)

Luke-Carlson-Discover-Strength

Luke Carlson (Luke [@] DiscoverStrength.com) is the founder and CEO of Discover Strength, a fast growing personal training business based in Minneapolis, Minnesota. Discover Strength’s four personal training facilities are among the highest volume/revenue training facilities in the United States. Luke is a sought after speaker to businesses and leaders in a variety of industries. Alongside …

Arjan Meijer – How To Fit HIT Around A Very Physical Job (#166)

Arjan Meijer

Arjan Meijer is from the Netherlands and has been training with weights since the 80s. He’s done it all, read it all, and heard it all. He’s tried high volume traditional weight training, Dorian Yates style high intensity training, Mike Mentzer consolidation routines, and much more. Arjan competed in two natural body building competitions at age …

Marcelo Mesquita – How To Build A Fast Growing ARX HIT Business (#163)

Marcelo Mesquita

Intense Health Co-Founder, Marcelo Mesquita, first started lifting weights at 14, owned his first gym at 16, and has been a practitioner for the last 2 decades training general population, amateur and professional athletes. Marcelo has supervised more than 40,000 workouts in his career and shows no signs of stopping. Both Marcelo, and his wife …

Dr. Bryce Lee – How To Combine Physical Therapy With High Intensity Strength Training

Dr. Bryce Lee (Insta: strengthspaceva) is a former Surface Warfare Naval Officer turned Director of Therapy and Co-founder of StrengthSpace, a provider of resistance-based exercise and physical therapy services. Bryce became a Body By Science and high intensity strength training devotee and advocate following a string of acute and overuse training injuries he incurred during his …

Brandon Jonker – Does Repetition Duration Matter?

Brandon Jonker (Brandon [@] Jonkercc [dot] com), former Director of Operations at Discover Strength, is an experienced fitness industry executive and the founder of Jonker Coaching and Consulting. Brandon helps business leaders achieve the most out of their organizations by helping create organizational clarity through systematization and teaching tools on organizational strategy and people management. Brandon has …

Abe Williams & Mike Pullano – How To Build A Profitable Strength Training Business With ARX

Abe Williams (left) and Mike Pullano (right)

In this episode, my guests are Abe Williams (Co-Founder of EverStrongSF) and Mike Pullano (Product and Fulfilment Manager at ARXFit). EverstrongSF is a fast-growing high-intensity strength training facility in San Francisco using ARX and MedX to provide a highly effective, efficient, and evidence-based exercise service. Everstrong SF have leveraged ARX technology to differentiate their business and …